At Sweaty Bety (“we,” “us,” or “our”), we believe in effortless style and equally effortless transparency. Just as we carefully curate our premium knitwear and contemporary fashion pieces, we’re committed to protecting your personal information with the same attention to detail. This Privacy Policy explains how we collect, use, and safeguard your data when you visit sweatybetystyle.com.

1. Information We Collect

To provide our seamless shopping experience, we collect:

  • Personal Information: When you make a purchase, we collect your name, email address, shipping address, payment information (processed securely through our payment partners), and phone number (optional for delivery updates).
  • Browsing Data: Like our buttery-soft fabrics, we keep it light—we collect information about your device, IP address, and browsing behavior to improve your shopping experience.
  • Communication Records: When you contact our Miami-based support team, we keep records of those interactions.

2. How We Use Your Information

Your data helps us create the premium shopping experience you expect from Sweaty Bety:

  • Process your orders and deliver your contemporary essentials worldwide
  • Provide customer support from our Miami headquarters
  • Improve our website and product offerings
  • Send you relevant updates (only if you opt-in), with easy unsubscribe options
  • Prevent fraud and ensure transaction security

3. Data Sharing & Disclosure

We treat your data like our premium fabrics—with care and only share when necessary:

  • Service Providers: We work with trusted partners for payment processing (Visa, MasterCard, JCB, PayPal), shipping, and website operations—all held to strict confidentiality agreements.
  • Legal Requirements: We may disclose information if required by law or to protect our rights and safety.
  • Business Transfers: In the event of a merger or acquisition, customer information may be transferred as a business asset.

We never sell your personal information to third parties.

4. Data Storage & Security

Just as we hand-check every garment in our Miami studio, we implement rigorous security measures:

  • Industry-standard SSL encryption for all transactions
  • Secure servers with limited access
  • We never store full payment card details on our systems
  • Regular security audits

While we implement these premium protections, no online transmission is 100% secure. We encourage you to use strong passwords and monitor your accounts.

5. Your Rights & Choices

You have control over your information, just like choosing your perfect outfit:

  • Access & Correction: You may review and update your account information anytime.
  • Data Deletion: Request deletion of your personal data, subject to legal requirements.
  • Marketing Preferences: Opt-in or out of marketing communications with one click.
  • Do Not Track: Our website currently doesn’t respond to “Do Not Track” signals, but you can manage cookies as described below.

To exercise these rights, contact us at [email protected].

6. Cookies & Tracking Technologies

Our website uses cookies—small digital markers—to create a seamless shopping experience:

  • Essential Cookies: Required for basic functions like adding items to your cart.
  • Performance Cookies: Help us understand how customers use our site to improve it.
  • Marketing Cookies: Used with your consent to show relevant ads (we keep this minimal, like our aesthetic).

You can manage cookies through your browser settings, though this may affect some website features.

7. International Data Transfers

As we ship globally (excluding some Asian and remote regions), your data may be processed outside your country. We ensure all transfers comply with applicable laws and maintain the same high standards of protection.

8. Children’s Privacy

Our contemporary styles are designed for adults. We don’t knowingly collect information from children under 16. If we become aware of such collection, we’ll promptly delete it.

9. Policy Updates

We may update this policy occasionally to reflect changes in our practices. The updated version will be posted on our website with a new “Last Updated” date.

10. Contact Us

For any privacy-related questions, contact our Miami team:

Sweaty Bety Clothing Shop
4976 Steve Hunt Road
Miami, FL 33169
Email: [email protected]

Thank you for trusting Sweaty Bety with your style and your information. We value both equally.